Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) https://ejournal.upbatam.ac.id/index.php/prosiding Proceeding SNISTEK, SNISTEK, Teknologi, Ilmu Sosial LPPM Universitas Putera Batam en-US Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) Pengendalian Internal dan Moralitas Individu Versus Kecenderungan Kecurangan Akuntansi https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3597 <p>This research aimed to determine the effect of internal control and individual morality to the tendency of accounting fraud. The theory used in this research are the Agency Theory and Theory Of Planned Behavior. The population in this study is staff accounting department property company in Batam region. This study using purposive sampling technique. These samples were taken are as many as 34 staff accounting. The Collected data using by questionnaires. The data analysis technique used in this research is multiple linear regression. The results of this research showed that the internal control and individual morality have negatively affect of tendency of the accounting fraud at the property company in Batam region.</p> Agus Defri Yando Mortigor Afrizal Purba Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 1 6 Rancang Bangun Aplikasi M-Sembako Dalam Peningkatan Integrasi Rantai Suplai Digital UKM di Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3599 <p>One of the benefits of information technology in developing SMEs for entrepreneurs is to accelerate business processes, where the use of information technology is done because technology is able to overcome the problem of distance and time needed in a business process. Where in the implementation of its work is still simple in the form of application manuals and assisted by Microsoft Word and Microsoft Excel for documents. This resulted in the supply chain management process being ineffective and inefficient. As a solution to the problem, the author makes an application and integrated supply chain system based on the car in the M Sembako case study. The research method used is a system development approach which consists of a feasibility study and system design. The results obtained from research in the form of supply chain information systems using Android-based Programming on SMEs in Batam where this system can be more easily implemented and more easily understood by users so that it can produce information that is fast, precise and accurate.</p> Amrizal Amrizal Tukino Tukino Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 7 12 Analisis Implementasi Sistem Informasi Akuntansi pada PT Bisnis Teknologi Manajemen https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3601 <p>In many practices, it is found that the implementation of accounting information systems in the field often encounters various kinds of obstacles. Starting from the information system is not in accordance with the needs, it could even be that the use of information systems can actually reduce company performance. ABSS Accounting, what are its advantages. Assessing the use of the accounting system using Microsoft Excel which was implemented before the implementation of ABSS Accounting. The results of this study are data collection methods used primary data data obtained directly from the company, namely by interviews and observations in related sections of the company. The author conducted interviews with employees of PT Bisnis Teknologi Manajemen. The results of this study are the accounting system using Microsoft Excel which is applied in the presentation of the financial statements of PT Bisnis Teknologi Manajemen. Using Microsoft Excel in preparing financial reports, users create an integrated system that can be used to help create financial reports. The point is to make certain formulas that make the sheets interrelated. The accounting system currently used, namely ABSS Accounting, is an accounting system that is more adequate and reliable than Microsoft Excel. ABSS Accounting can be categorized as a complex system because it has features that can be used according to company needs. What makes the implementation of an accounting information system based on ABSS Accounting can be beneficial for PT Bisnis Teknologi Manajemen because it has complete features that can make it easier for users and can be used forever without having to pay additional fees for updating.</p> Argo Putra Prima Anggia Dasa Putri Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 13 18 Analisis Penerapan Akuntansi Raw Materials Cost dan Direct Labor Cost Terhadap Cost of Production Pada UMKM Bina Usaha Rakyat di Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3602 <p>The purpose of this study was to find out whether the cost of raw materials and direct labor costs had an effect on the increase in production. In this quantitative research two types of variables are used, namely the independent variable is Raw Material Cost, Direct Labor Cost and the dependent variable is Increased Production Results. Sampling is done by the technique used, namely purposive sampling. Data analysis using Classical Assumptions and Multiple Linear Regression methods. The results of the study were processed using SPSS 20, it can be seen that the Raw Material Cost has a tcount of 4.616 with a significance probability of 0.000, concluded that Raw Material Costs partially have a positive and significant effect on Increasing Production Cost of Direct Labor Costs has t count of 4.944 with a significance of 0,000 can be concluded that Direct Labor Costs partially have a positive and significant effect on Increasing Production Results. The F test shows the Fcount value of 71,270 and significance of 0,000b means that there is a significant effect between Raw Material Costs and Direct Labor Costs on Increasing Production Results.</p> Baru Harahap Syahril Effendi Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 19 24 Pengaruh Utilitarian Value Dan Hedonik Value terhadap Kepuasan Pelanggan Toserba Ridho di Bintan https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3608 <p>The purpose of this research was to determine: 1). Utilitarian value an affects on customer satisfaction, 2). Hedonic Value has an effect on customer satisfaction. 3) To find out whether utilitarian value and hedonic value affect on customer satisfaction. 4) To measure how much influence the utilitarian value and hedonic value have on customer satisfaction. This research is quantitative descriptive. The technique of collecting data using a questionnaire. The population in this study were the customers of Ridho Toserba in Bintan. The sampling method using the Slovin formula, then taken as many as 423 respondents. The results of this study were obtained: the results of the t test variable Utilitarian Value (X1) on customer satisfaction (Y) obtained t value of 5.905 which is greater than the t table (5.905 &gt; 1.9719) with a significance of less than 0.05 ( 0.000 &lt;0.05). In the hedonic variable value (X2) to customer satisfaction (Y), the value of t arithmetic 136,479 which is greater than t table (136,479 &gt; 1.9719) with a significance of less than 0.05 (0.000 &lt;0.05). The Multiple linear regression equation Y = (-1.351) + 0.413 (X1) + 0.674 (X2) + e. The conclusion of this study is it is known that the Utilitarian value and Hedonic Value variabels that influence customer satisfaction of Toserba Ridho in Bintan.</p> Betty Leindarita Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 25 30 Pendekatan Dimensional Wisata Berbasis Komunitas: Eksistensi Pemasaran Digital Pada Masyarakat Pesisir Provinsi Kepulauan Riau https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3609 <p>This study aims to provide a response to an alternative review of tourism-based communities as an effort to contribute to the state and small communities with breakthroughs in economic acceleration and poverty alleviation programs for local communities in tourist villages throughout the Riau Islands province. In contrast and normatively, the division of tourism concepts cannot be separated from branding and regional characteristics of cultural and ethnic concepts. Technological intervention indicates that there is a schematic and constructive relationship pattern related to the differentiation of the need for tourism consumption which is the fruit of the concept of community based tourism. Researcher contextually, namely there are three supporting dimensions that provide a strong foundation for the program to improve the economic construct of local communities in the province of Riau Islands, namely Branding, tourism-based communities, the existence of the surrounding community, community creativity and stakeholders in it. This study uses a quantitative survey method with samples taken from 160 tourism village residents who have used digital technology related to product marketing for the branding process of local areas for visitors to tourist attractions in the Riau Islands province. This research is a survey research where the data analysis process uses Structure Equation Model analysis with a continuous analysis base pattern.</p> David Humala Sitorus Lismayasari Lismayasari Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 31 36 Analisis Pengendalian Kualitas Produksi D21N Inner Lens https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3610 <p>The technology competition in the industry today is very tight. Companies that maintain product quality and improve product quality according to customer requirements. Therefore, in the process of producing the Reflector and Inner Lens, there are several obstacles that often occur in the production process, namely defects in the bubble, silver, and white dot. This study aims to identify the disabilities that often occur if well controlled, to determine the factors that cause these disabilities. Fishbone diagrams are used to identify factors that cause defects. There are 4 factors that cause defects based on the fishbone diagram, namely human, machine, environmental and material factors. The results showed that there was no data out of control. The dominant defect types in D21N Inner Lens products are bubbles (53.5%) and silver 760 Reflector A products (69.7%).</p> Dewi Susanti Nofriani Fajrah Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 37 42 Data Mining dalam Menganalisis Faktor Alasan Pemilihan Perumahan https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3611 <p>The house is a basic human need, where the house is a means of resting and gathering with the family, the choice of housing type greatly affects the comfort of someone who will live in the house, such as choosing where the location, facilities, accessibility and even more important is the price that fits the pocket of the candidate. housing owners, this study discusses analysis in the selection of housing in batam city, the variables used are the accessibility factors related to distance and ease of reaching a place., typology is related to the size of the settlement, price, payment for houses, data analysis is carried out with the concept of extracting information on the C4.5 algorithm by testing the results and obtaining the decision tree using the opensource rapidminer tools. From the data processing, the result shows that the factors that really influence people to choose and buy a house in the research object are price, accessibility and typology.</p> Erlin Elisa Alfannisa Annurullah Fajrin Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 43 48 Perancangan Sistem Informasi Jasa Bantu Pindah Berbasis Web https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3612 <p>This research is related to the design of a web-based application for moving assistance services, where this application aims to help people to find moving services such as transporting goods, arranging neatly in new places and other features, researchers get an idea of the problems that have been surveyed during The research process in the community is that it is difficult for people to find moving services in helping them to move houses, offices and even transport used building goods, this problem is what makes researchers interested in creating a web-based application specifically to solve this problem, the application design will use UML ( Unified Modeling Language) to describe the program design with the method used is the SDLC (system development life cycle) waterfall.</p> Erlin Elisa Nurul Azwanti Pastima Simanjuntak Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 49 54 Rancang Bangun Sistem Informasi Penjualan Berbasis Web Pada Usaha Roti Dapoer Yuri https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3613 <p>Online sales are one of the most important parts of the internet today. The rapid development of technology and the internet in Indonesia has the impact of changes in business change, one of which is the way to buy and sell done online. In the business of Roti Dapoer Yuri still implements the system conventionally, the sales strategy is done directly by delivering products to pt canteens, stalls and shops. When viewed from the development of information system technology that is developing today Dapoer Yuri Bread Business desperately needs a technology to increase sales can be accessed online and accessible anywhere and anytime. The research method used is waterfall model that is through several stages such as needs analysis, system design to be used, program code generation and system testing created. In completing the data so that the goal can be achieved, the data collection technique uses observation and study techniques. With the online sales system has changed the sales system made, where shoppers can make purchases by selecting several types of bread then making the ordering process and continued with the payment process made by transfer through the specified account. Meanwhile, the results of the design of this information system were able to impact the increase in product sales on Dapoer Yuri's bread business effectively.</p> Evan Rosiska Rahmat Fauzi Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 55 60 Peran Kualitas Produk Terhadap Keputusan Konsumen Dalam Penggunaan Gas PGN Pada Masyarakat Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3614 <p>The decision of the consumer in purchasing a product / service is certainly influenced by the quality of the product to be purchased / used. The quality of the product is already a condition that must be met by the company in order for the products offered to the public to be well received. This research aims to look at the effect of product quality on consumer decisions in the use of PGN gas on the people of Batam. The population in this study was the household sector that became a customer of the State Gas Company. The number of respondents in this study was 98 respondents. Data acquisition is done by providing questionnaires to PGN gas customers (household sector). The data obtained will be tabulated and then processed using the SPSS program. The data analysis used in this study is; data quality test; validity test and reliability test, data normality test, heteroskedastisity test, determination coefficient analysis, partial hypothesis test. From the results of the study, it is known that the quality of the product has a significant influence on consumer decisions in the use of PGN gas, with a correlation value of 36%, which means that the quality of the product is able to influence consumer decisions in making gas use decisions by 36%, and the remaining 64% is influenced by other factors not included in this research model.</p> Hendri Herman Vargo Christian L. Tobing Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 61 66 Analisis Intellectual Capital Terhadap Net Profit Margin pada Perusahaan Asuransi https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3616 <p>This study aims to analyze intellectual capital on net profit margin. The sample collection technique used is purposive sampling, from 14 insurance companies listed on the Indonesia Stock Exchange, which meet the sample criteria of 11 companies. The data analysis method used in this research is by using SPSS software. From the data analysis, the results show that partially, human capital has a significant effect on net profit margin where human capital has a tcount of 7.687 with a significance of 0.000 smaller with a significance level of 0.05, so Ho1 is rejected and Ha1 is accepted. Structural capital has a significant effect on net profit margin. where structural capital has a tcount of 5,500 with a significance of 0,000, smaller with a significance level of 0.05, so Ho2 is rejected and Ha2 is accepted. Relational capital has an effect on but not significant to net profit margin where relational capital has a tcount of 1.214 with a significance of 0.230, which is greater with a significance level of 0.05, so Ho3 is accepted and Ha3 is rejected, and simultaneously, human capital, structural capital and relational capital have a significant effect on net profit margin where the regression value has a significance of 0.000, a value less than 0.05 or a significant value &lt;α so that Ho4 is rejected and Ha4 is accepted.</p> Hermaya Ompusunggu Dian Efriyenti Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 67 72 Analisis Pertumbuhan Usaha Kecil Menengah, dan Tenaga Kerja Terhadap Pertumbuhan Ekonomi Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3617 <p>One of the important benchmarks in determining the success of economic development is economic growth. The role of the government in trying to achieve development success is to determine the direction of development policy and to achieve the development goals it is necessary to have good development planning to realize stable economic growth in order to improve the welfare of the community is by improving Small And Medium Enterprises and Labor. This research aims to find out the simultaneous and partial influence of Small and Medium Enterprises, and Labor on the economic growth of Batam city. The data source is secondary data using data panels consisting of three years of time series data and cross section data of nine sub-districts that produce 45 observations. The analytical technique used to solve the problem in this study is by multiple linear regression analysis models. The results of this study show that simultaneously Small and Medium Enterprises and labor have a significant effect on economic growth in Batam City. This indicates that the number of SMEs (Small and Medium Enterprises) and labor in batam city can be the determinant of the economic growth rate in batam city. This is because SMEs and Labor are activities that can produce goods or services. In part, Small and Medium Enterprises and labor have a positive and significant effect on economic growth in Batam City, meaning that if the number of SMEs and labor is increased then economic growth will also increase.</p> Intan Utna Sari Asron Saputra Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 73 78 Peran Pengelolaan Keuangan Bagi UMKM di Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3618 <p>MSMEs are a major pillar of the Indonesian economy. MSMEs are expected to boost Indonesia's economy as a whole with various business opportunities from the economic crisis. One of the main and concrete challenges faced by MSME entrepreneurs is related to fund management. The main initiative in fund management is to practice accounting well. Accounting that is considered difficult turns out to be easy to understand and practice. The implementation of accounting is an easy step but provides tremendous benefits for MSMEs. financial management is an important thing that remains to be considered. Basic accounting science is a must-have if you want the business to run smoothly. The importance of accounting in the business of MSMEs can know the business conditions, help the loan process, manage business finance, etc. The descriptive method used by the sample is the owner of MSMEs in Batam City with samples in this study taken by 95 respondents. The results of the study according to 4 indicators researched from financial management show that the overall respondent understands the use of budgets, budgeting and forecasting future efforts. Then in terms of recording the entire respondent performs financial records only within the sales and purchase limits only. Reporting indicators no respondents do because the business is only a personal business and considers it unnecessary to do financial reporting. The last of the overall control indicators of respondents used control over the business by using a note.</p> Khadijah Khadijah Neni Marlina Br Purba Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 79 84 Pengaruh Kelompok Referensi dan Kepercayaan Terhadap Keputusan Pembelian Pada Cumi Store Tanjungpinang https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3639 <p>The purpose of this research was to analyze the influence of reference groups and beliefs on purchasing decisions at Cumi Store Tanjungpinang. This research used quantitative descriptive research. The technique of collecting data using a questionnaire. The population in this study were buyers who had shopped at Cumi Store Tanjungpinang. The sampling method using the Slovin formula, then taken as many as 91 respondents The t test results on the reference group variable (X1) on the purchasing decision variable (Y) produce t count of (2.114)&gt; t table (1.663) and have a significance of 0.037 less than 0.05. The t test results on the trust variable (X2) on the purchasing decision variable (Y) produce t count of (2.608)&gt; t table (1.663) and have a significance of 0.045 less than 0.05. Meanwhile, the results showed Y = 2.656 + 0.194 X1 + 0.137 X2 + e. The conclusion obtained based on testing shows that the reference group variable and the trust variable partially and simultaneously have a positive and significant effect on purchasing decisions at Cumi Store Tanjungpinang. With the Adjusted R Square contribution of 75.6%, the decision is influenced by the reference and belief group variables, while the remaining 24.4% is influenced by other factors that are not included in this study.</p> Maryati Maryati Betty Leindarita Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 85 89 Analisis Self Efficacy dan Anxiety Pada Kesuksesan Adopsi Mobile Wallet dengan Model UTAUT https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3620 <p>This study aims to identify what factors influence an individual's intention to use a mobile wallet (m-wallet) with the UTAUT (Unified Theory of Acceptance and Use of Technology) model. This study examines which variables in the UTAUT model affect the user's intention to use a mobile wallet as a digital payment. This research is a quantitative study using primary data. Data collection techniques and research instruments are distributed directly to m-wallet application users in Batam City online. The total number of questionnaires distributed was 200 questionnaires. However, only 100 respondents can be used sample of study, while the rest cannot be used in the sample because they have never used m-wallet and are not domiciled in the Batam area. The data analysis technique used the validity test and the reliability test. The validity test uses the Average Variance Extracted (AVE) value, if the AVE value is&gt; 0.5, the research instrument is declared valid. While the reliability test was carried out using Cronbach's alpha value, if the alpha value was&gt; 0.6, then the instrument was declared reliable. Researchers used partial least square (PLS) as a method of statistical analysis. From 100 respondents, it was found that self-efficacy did not have a direct effect on the intention to use m-wallet, while anxiety had no effect and showed a positive direction on the intention to use m-wallet and social influence had a positive effect on the intention to use m-wallet.</p> Meilinda Dwi Anugrah Hermaya Ompusunggu Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 90 95 Pemanfaatan Teknologi Informasi dalam Pendidikan dan Pembelajaran di Era Revolusi Industri 4.0 https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3621 <p>Abstract<br>This study aims to describe the education and learning challenges based on information technology in the Industrial Revolution 4.0 Era and Indonesia's readiness to answer the challenges of education in the era of the industrial revolution 4.0 in building an information technology-based learning system. In Indonesia, readiness to face the challenges of education in the era of the industrial revolution 4.0 is to immediately improve the capabilities and skills of human resources through education by producing reliable operators and analysts in the field of education management as a driver for advancing information technology-based education in Indonesia to answer the challenges of Industry 4.0 which continues to advance rapidly. Education management policies in Indonesia currently encourage all levels of education, especially higher education to take advantage of advances in digital technology and educational computing in the era of the fourth industrial revolution. Some solutions that can be done include the suitability of curricula and policies in education, the readiness of human resources in utilizing ICT, optimizing the abilities of students, and developing&nbsp;the character of students, and the readiness of digital-based learning facilities and infrastructure.</p> Mortigor Afrizal Purba Agus Defri Yando Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 96 101 Pengaruh Stres Kerja dan Kepuasan Kerja Terhadap Turnover Intention Karyawan di Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3622 <p>This study aims to examine the variables that influence employee turnover intention in Batam City. The purpose of this study is to determine the effect of job stress and job satisfaction toward employee turnover intention partially and simultaneously. Total of Samples are 96 respondents which were taken by using purposive sampling method and then the data was analyzed by SPSS Program. Methodology in this research is descriptive with a quantitative approach. This study shows that job stress partially has positive and significant effect on employee turnover intention with t value 3.532 and significant value 0,001. Job satisfaction partially has negative and significant effect on employee turnover intention with t value -2.509 and significant value 0,014. Simultaneously, this Research shows that job stress and job satisfaction have positive and significant effect on employee turnover intention with t value 13.213 and significant value 0,000.</p> Nanda Harry Mardika Argo Putra Prima Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 102 107 Analisis Pola Pembelian Konsumen pada PT Indoritel Makmur Internasional Tbk Menggunakan Metode Algoritma Apriori https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3623 <p>PT Indoritel Makmur Internasional Tbk or better known as Indomaret is one of the companies engaged in retail in which this company every day must meet the needs of consumers. Consumers tend to pay attention to prices on label and product layout. At the price tag, the promo price and promo period are shown. However, when the promo period is still ongoing, the desired product kosumen is empty. In addition, the laying of the product on the shelf is not in accordance with the habits of consumers when buying the product simultaneously in one time. This causes disappointment to consumers who can not meet their needs. Therefore the company should look at the purchase patterns made by consumers. To know the product purchased simultaneously, use association rule (data association rule) that is Data Mining technique to find association rule of a combination of items. The association search process uses the apriori algorithm method which can generate the knowledge contained in the customer's transaction data, regarding the purchase pattern by the consumer. Based on the calculation of apriori algorithm that meets the minimum value of confidence and tested with Tanagra software, the highest Indomaret rule store that appears on Instant Oil and Noodle products with Support value 43.3% and confidence 92.8%, this is the same as manual calculation a priori algorithm. Then can be arranged product layout adjacent to facilitate the existence of the product and make it easier in determining inventory of product promo desired by consumer and can be used as decision Support manager in managing company activity.</p> Narti Eka Putria Rika Harman Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 108 113 Analisis Skala Usaha, Pendapatan Usaha dan Pengalaman Usaha terhadap Penggunaan Informasi Akuntansi pada Pelaku UMKM di Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3624 <p>This study aims to determine how the influence of business scale, business income and business experience on the use of accounting information for MSME actors in the city of Batam. This type of research is quantitative research and uses primary data in the form of a questionnaire distributed by google form. The population in this study were all MSME actors who registered their business at the Batam City Cooperative and UMKM office. The sampling technique used simple random sampling and used the Slovin formula in order to obtain a sample of 94 MSMEs. Data analysis techniques used instrument tests (validity and reliability), descriptive analysis, classical assumptions consisting of normality, heteroscedasticity and multicollinearity tests, multiple linear regression, partial test, simultaneous test and coefficient of determination test. Based on the results of data processing using the SPSS program, the following research results were obtained: Partially, business scale and business income have a positive and significant effect on the use of accounting information. Meanwhile, business experience partially does not have a significant effect on the use of accounting information. Simultaneously, business scale, business income and business experience have a significant effect on the use of accounting information for MSMEs in Batam. Based on the coefficient of determination, the Adjusted R Square figure is 0.428, indicating that business scale, business income and business experience have an effect of 42.8% and the rest is influenced by other variables outside of this study.</p> Neni Marlina Br Purba Khadijah Khadijah Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 114 119 Evaluasi Pentingnya Lokasi Sentra Oleh-Oleh untuk Pariwisata Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3625 <p>Batam City is now starting to turn into a tourism city. However, Batam tourism has not been equipped with a souvenir sales center to introduce Batam city characteristics. The aims of this research is to evaluate the important of availability the souvenir centre for Batam City Tourism. The method used is the descriptive-quanititative model from the data that has been collected. The data collected by voice of curtomer method to find the gap of the needed of souvenir centre for the tourist. Based on the research results will find that the location of souvenir centre is important to support Batam Tourism. This is because souvenirs are part of the process of introducing the culture of an area to tourists. Therefore, the Batam city government needs to pay attention to the needs of tourists who travel to Batam City by providing a souvenir center in the tourist center of Batam City.</p> Nofriani Fajrah Sri Zetli Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 120 125 Analisa Kepuasan Konsumen Menggunakan Algoritma C4.5 https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3626 <p>Consumer satisfaction is a very important measure for the sustainability of a business. One example is the business in the food sector. This business requires active consumers because it is related to consumer taste and satisfaction. Bakso Akbar as a business in the food sector certainly has many competitors. For the sustainability of this business, it is necessary to review what things make consumers satisfied and dissatisfied. One way is to analyze customer satisfaction with Service variables with Good or Not Good, Speed, Location Access with Easy or Difficult options, Cleanliness with Clean or Not options, Taste with Good, Not bad or Not good choices and the last one is Price with Expensive or Cheap stuffing. These variables will be filled in by consumers from the distributed questionnaires, which will then be recorded and processed using Data Mining. The C4.5 algorithm is considered to be one of the Data Mining algorithms that is able to give good results because it produces decision tree rules. The results showed that the Rasa variable got the first highest gain with a value of 0.3659. Subsequent calculations obtained the Cleanliness variable with a value of Gain 1. The resulting rule is 4, 2 rules resulting in a decision of Satisfaction with the condition if the taste is good, the consumer is satisfied and if the taste is good and the cleanliness is clean then the consumer is satisfied. The purpose of this analysis is so that the Bakso Akbar business can retain its customers and fix any shortcomings based on consumer assessments.</p> Nurul Azwanti Erlin Elisa Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 126 131 Prediksi Harga Saham Menggunakan Generalize Fuzzy Inference System (GENFIS3) https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3634 <p>The stock market has been very hard hit during the Covid 19 pandemic, many stock prices have plummeted which is influenced by negative sentiment in the form of uncertainty about when this Covid will end. On the other hand, this situation is a very big opportunity to invest because it buys cheap stock prices. Prediction is an instrument that can assist in making decisions about buying and selling shares. We can process daily time series data of stock prices as a reference in estimating the ups and downs of stock prices. In this study, the data used are daily data on the highest stock prices<br>during the Covid-19 period. This data pattern formation is assumed with six days as input and the seventh day as the expected target. The data pattern that is formed is divided into two parts, namely the training data pattern and the test data pattern. The prediction method used is the Generalize Fuzzy Inference System (Genfis3). Genfis3 is a combination of Fuzzy C-Means and Adaptive Neural Fuzzy Inference (ANFIS). The training data will be clustered into 3 (low, medium and high) using FCM then the membership function of each cluster will be entered into ANFIS to form an inference engine. Based on the results of the research, Genfis 3 could recognize the pattern of training data well with a MAPE of 3.7%. Based on the test with the test data pattern, GENFIS 3 is able to predict the test data pattern very well with a MAPE of 2.24%.</p> Sunarsan Sitohang Very Karnadi Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 132 137 Analisis Faktor-Faktor Yang Mempengaruhi Pendapatan Asli Daerah Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3628 <p>The development of information technology is currently growing rapidly, moreover the formation of The purpose of this study is to find answers to determine the effectiveness of parking tax and the contribution of parking tax to local revenue, where in the era of regional autonomy, local governments are required to always increase their regional revenues, such as increasing local tax revenues through billboard tax revenues. Tax revenue through advertising billboards in the city of Batam provides an undeniable contribution to regional revenue. However, in practice it has not yet come close to its true potential, besides that the preparation of this tax target is only based on previous years' experience. The length of this research was conducted from April to July 2016. The object of this research is Batam City Dispenda. The sampling technique used is non-probability sampling, namely the sampling technique using certain considerations or purposive sampling using financial reports from 2015 to 2019. The results of hypothesis testing using the multiple regression analysis method show that simultaneously the effectiveness of parking tax and the contribution of parking tax has a significant effect on local revenue. While partially the effectiveness of parking tax has a significant relationship to local revenue, however, the contribution of parking tax has a significant effect on local revenue at the Batam City Dispenda.</p> Syahril Effendi Baru Harahap Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 138 143 Rancang Bangun Sistem E-Recruitment Karyawan pada PT Haleyora Powerindo https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3629 <p>Information technology that can be used in this recruitment process is the recruitment of employees for web-based companies, smartphones and so on. e-Recruitment is a system that assists in the recruitment process of employees when selecting employees for recruitment at companies or at certain agencies. With an integrated employee recruitment system it will also make it easier for admins to control applicants who meet criteria and those who do not meet the criteria. Information technology-based e-recruitment can also be implemented for small companies to large companies. A website is a collection of pages that contain information stored on the internet that can be accessed or viewed via the internet network on devices that can access the internet itself such as computers. MySQL is one type of database server that is very popular, this is because MySQL uses SQL as the base language for accessing its database. MySQL is Open Source, this software is equipped with source code (code used to create MySQL), its executable form or code that can be run directly in the operating system UML (Unified Modeling Language) is a language for specification, visualization, building and documentation of an OO (Object-Oriented) based software system.</p> Tukino Tukino Amrizal Amrizal Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 144 149 Analisis Suku Bunga Kredit terhadap Keputusan Pengambilan Kredit pada Perusahaan Pembiayaan di Kota Batam https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3630 <p>Credit is a facility provided by the owner of the fund to the party that needs the funds with the provision stipulated in the credit agreement, including interest rates. Interest rates are used as a benefit to the lender because it has lent funds to debtors. This research aims to look at the effect of credit rates on credit-making decisions on financing companies in Batam. The object of this research is the financing company that exists in the city of Batam. The respondents in this study were customers who borrowed from financing companies. The determined customer who applied for credit as a respondent is due to the purpose of this study to see the decision of credit making. The number of respondents in this study was 96 respondents. Data is obtained by disseminating questionnaires to respondents. Data that has been obtained, tabulated and analyzed using the SPSS program. The data analysis used in this study is data quality test, normality test, heteroskedastisity test, determination coefficient analysis, partial hypothesis test. From the results of the study, it was obtained that the interest rate of credit was significant to the decision-making of the credit, the correlation value in this study was 65.5% which means that the loan interest rate is able to explain the decision of the credit making at 65.5%, while the remaining 34.5% is explained by other variables that were not included in this study.</p> Vargo Christian L. Tobing Hendri Herman Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 150 155 Perancangan Aplikasi Harga Cerdas Berbasis Android https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3637 <p>The increasing number of customers at minimarkets creates problems in the convenience and effectiveness of the shopping process at the minimarket. The problem of information regarding the data of goods is often complained of by customers, such as there is often a difference in the price listed on the shelf with the price at the checkout and the lack of information makes customers busy looking for employees to ask about item details. The purpose of this study is to produce an android-based cashier application to help minimarket visitors to see information about the price of goods, the amount of groceries and the total shopping to be paid at the cashier. In addition, this application also includes information on expired items so that customers can find comfort in the forest. This application has a barcode scanning feature where each item is scanned and can view item details such as id, name, dimensions, quantity, color, price, and images of goods and expiration date. This mini market application is based on android which is integrated on a server via the internet and is supported by the MYSQL Database. By using a system like this, customer comfort and satisfaction when it is expected will increase and become more value from the minimarket side itself so that it helps cashiers in the process of managing sales data more effectively, efficiently and accurately so that customers get comfort in shopping activities and do not feel suspicious about the cheating of convenience stores.</p> Very Karnadi Sunarsan Sitohang Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 156 161 Analisis Keuangan Keluarga di Masa Pandemi Covid 19 https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3632 <p>The Covid 19 pandemic has spread throughout the world, including Indonesia. The effects of the pandemic caused the national economy to decline by minus 5.23%. In Batam City, the Covid 19 Pandemic caused many small, medium and large businesses to go out of business. The direct effect of the pandemic on the lower middle class is the financial turmoil of the family. There was a decrease in income and expenditure as well as a change in the clustering of expenditure items. Internet quota has become a mandatory expense for education. The initial objective of this study was to obtain facts, the current condition of society. The research object is the middle to lower class of society. This research is a descriptive qualitative research. Collecting data in research using the method of observation and questionnaires. Observation through limited interviews, by observing and visiting and discussing directly with the community. People also fill out an online questionnaire via a google form link, to reduce physical contact. The sample size was determined by accidential sampling method. The results showed that 80% of respondents experienced a decrease in the number of stages during the COVID 19 pandemic. Meanwhile, respondents have a job from home (WFH), have courageous schooling, are in the trend of family spending on food, electricity bills, water bills, and education quota costs. The final objective of this research is expected to be additional material for the Batam City government in economic policies that can help the life and welfare of the community.</p> Yuli Siyamto Asron Saputra Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 162 167 Struktur dan Fungsi Pantun Pembuka dan Penutup Majlis dalam Adat Melayu https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3633 <p>The purpose of this research is to see the structure and function of the opening and closing pantun majlis. This research is a literature review that examines data from the available literature. To analyze pantun, several processes are carried out, such as reading and analyzing the structure and function of pantun. The data are then described qualitatively and interpreted into an understanding of the cultural values of the Malay which are full of moral messages. The data consisted of 16 pantun, 7 opening rhymes and 9 closing majlis. The results showed that the structure of the opening and closing of the majlis rhymes was cross rhymes a-b-a-b consisting of 4 lines where the 2 lines at the beginning were sampiran and the last 2 lines were the contents of the pantun. Each line consists of 3 to 6 words with syllables consisting of 8 to 12 syllables, but there is one pantun content that has 18 syllables. Meanwhile, the values of local wisdom found are based on the function of the pantun which consists of 5 main functions, namely didactive, aesthetic, morality, recreation and religious functions.</p> Zia Hisni Mubarak Copyright (c) 2021 Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK) 2021-01-27 2021-01-27 3 168 173