Analisis Self Efficacy dan Anxiety Pada Kesuksesan Adopsi Mobile Wallet dengan Model UTAUT

Penulis

  • Meilinda Dwi Anugrah Universitas Putera Batam
  • Hermaya Ompusunggu Universitas Putera Batam

Kata Kunci:

UTAUT, Dompet Seluler, Keyakinan Diri;, Pengaruh Sosial, Teknologi Keuangan

Abstrak

Penelitian ini bertujuan untuk mengidentifikasi faktor-faktor apa saja yang mempengaruhi intensi individu untuk menggunakan mobile wallet (m-wallet) dengan model UTAUT (Unified Theory of Acceptance and Use of Technology). Penelitian ini menguji variabel mana dalam model UTAUT yang mempengaruhi niat pengguna untuk menggunakan mobile wallet sebagai pembayaran digital. Penelitian ini merupakan penelitian kuantitatif dengan menggunakan data primer. Teknik pengambilan data dan instrumen penelitian didistribusikan secara langsung kepada pengguna aplikasi m-wallet di Kota Batam secara online. Total kuesioner yang didistribusikan sebanyak 200 kuesioner. Namun, hanya 100 responden yang dapat digunakan dalam sampel penelitian, sementara sisanya tidak dapat digunakan dalam sampel karena tidak pernah menggunakan m-wallet dan bukan berdomisili di wilayah Batam. Teknik analisi data menggunakan uji validitas dan uji reliabilitas. Uji validitas menggunakan nilai Average Variance Extracted (AVE), jika nilai AVE > 0,5, maka instrumen penelitian dinyatakan valid. Sedangkan uji reliabilitas dilakukan dengan menggunakan nilai Cronbach’s alpha, jika nilai alpha > 0,6, maka instrumen dinyatakan reliabel . Peneliti menggunakan partial least square (PLS) sebagai metode analisis statistic. Dari 100 Responden diperoleh hasil bahwa efikasi diri tidak memilki pengaruh langsung terhadap niat menggunakan m-wallet, sedangkan kecemasan tidak memiliki pengaruh dan menunjukkan arah positif pada niat menggunakan m-wallet dan pengaruh social memiliki pengaruh positif pada niat menggunakan m-wallet.

Referensi

Abrahão, Ricardo de Sena; Moriguchi, Stella Naomi; Andrade, Darly Fernando;. (2016). Intention of adoption of mobile payment: An analysis in the light of the Unified Theory of Acceptance and Use of Technology (UTAUT). Innovation and Management Review, 13, 221-230. doi:http://dx.doi.org/10.1016/j.rai.2016.06.003
Agusta, J., Adi, W., Muksit, H., Hutabarat, K., & Hanzdima, A. (2018, March 5). Mobile Payments In Indonesia: Race to Big Data Domination. Retrieved from MDI Ventures by Telkom Indonesia: https://mdi.vc/whitepaper/detail/3/Mobile%20Payments%20In%20Indonesia%3A%20Race%20to%20Big%20Data%20Domination
Al-Saedi, K., Al-Emran, M., Ramayah , T., & Abusham, E. (2020). Developing a general extended UTAUT model for M-payment adoption. Technology in Society, 62, 101293. doi:https://doi.org/10.1016/j.techsoc.2020.101293
Amoako-Gyampah, K., & Salam, A. F. (2004). An extension of the technology acceptance model in an ERP implementation environment. Information & Management, 41, 731-745. doi:10.1016/j.im.2003.08.010
Au, Y. A., & Kauffman, R. J. (2008). The economics of mobile payments: Understanding stakeholder issues for an emerging financial technology application. Electronic Commerce Research and Applications, 7, 141–164. doi:10.1016/j.elerap.2006.12.004
Devita, V. D. (2020). Siapa Aplikasi E-wallet dengan Pengguna Terbanyak di Indonesia? Retrieved from IPrice: https://iprice.co.id/trend/insights/e-wallet-terbaik-di-indonesia/
Hair Jr, J., Black, W., Babin, B., & Anderson, R. (2010). Multivariate Data Analysis: A Global Perspective. Prentice Hall.
Hartono, J. (2008). Metodologi Penelitian. Yogyakarta: Andi Publisher.
Hartono, J. (2008). Sistem Informasi Keprilakuan. Andi Publisher.
Keong, M. L., Ramayah, T., Kurnia, S., & Chiun, L. M. (2012). Explaining intention to use an enterprise resource planning (ERP) system: an extension of the UTAUT model. Business Strategy Series, 13(4), 173-180. doi:http://dx.doi.org/10.1108/17515631211246249
Leong, L.-Y., Hew, T.-S., Ooi, K.-B., & Wei, J. (xxxx, November 26). Predicting mobile wallet resistance: A two-staged structural equation modeling-artificial neural network approach. International Journal of Information Management, xxx, xxxx. doi:https://doi.org/10.1016/j.ijinfomgt.2019.102047
Nag, A. K., & Gilitwala, B. (2019, November). E-Wallet- Factors Affecting Its Intention to Use. International Journal of Recent Technology and Engineering (IJRTE), 8(4). doi:10.35940/ijrte.D6756.118419
Patil, P., Tamilmani, K., Rana, N. P., & Raghavan, V. (2020). Understanding consumer adoption of mobile payment in India: Extending Meta-UTAUT model with personal innovativeness, anxiety, trust, and grievance redressal. International Journal of Information Management, 54, 102144. doi:https://doi.org/10.1016/j.ijinfomgt.2020.102144
PWC Research. (2019). It’s time for a consumer-centred metric: introducing ‘return on experience’. Retrieved from PWC Global: https://www.pwc.com/ee/et/publications/pub/Consumer-Insight-Survey-2019-report.pdf
Qin, Z., Sun, J., Wahaballa, A., Zheng, W., Xiong, H., & Qin, Z. (2016). A Secure and Privacy-Preserving Mobile Wallet with Outsourced Verification in Cloud Computing. doi:http://dx.doi.org/10.1016/j.csi.2016.11.012
Ramadan, R., & Aita, J. (2018, June 24). A model of mobile payment usage among Arab consumers. International Journal of Bank Marketing, 0265-2323. doi:10.1108/IJBM-05-2017-0080
Sharma, S. K., Mangla, S. K., Luthra, S., & Al-Salti, Z. (2018). Mobile wallet inhibitors: Developing a comprehensive theory using an integrated model. Journal of Retailing and Consumer doi:https://doi.org/10.1016/j.jretconser.2018.08.008
Shin, D.-H. (2009). Towards an understanding of the consumer acceptance of mobile wallet. Computers in Human Behavior, 25, 1343–1354. doi:10.1016/j.chb.2009.06.001
Sobti, N. (2019). Impact of demonetization on diffusion of mobile payment service in India. Journal of Advances in Management Research, 16(4), 472-497. doi:10.1108/JAMR-09-2018-0086
Taufan, A., & Yuwono, R. T. (2019, July 7). Analysis of Factors That Affect Intention to Use e-Wallet through the Technology Acceptance Model Approach (Case Study: GO-PAY). International Journal of Science and Research (IJSR), 8(7). doi:10.21275/ART2020219
Venkatesh , V., & Davis, F. D. (2000, Feb). A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies. Management Science, 46(2), 186-204. Retrieved from http://www.jstor.org/stable/2634758 .
Venkatesh, V. (2000, December). Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model. Information Systems Research, 11(4), 342-365. doi:https://www.jstor.org/stable/23011042
Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003, Sep). User Acceptance of Information Technology: Toward a Unified View. MIS Quarterly, 27(3), 425-478. Retriev

##submission.downloads##

Diterbitkan

2021-01-27

Cara Mengutip

Anugrah, M. D., & Ompusunggu, H. (2021). Analisis Self Efficacy dan Anxiety Pada Kesuksesan Adopsi Mobile Wallet dengan Model UTAUT. Prosiding, 3, 90–95. Diambil dari https://ejournal.upbatam.ac.id/index.php/prosiding/article/view/3620

Terbitan

Vol 3 (2020): SNISTEK

Bagian

Articles

Lisensi

Hak Cipta (c) 2021 Prosiding

Creative Commons License

Artikel ini berlisensi Creative Commons Attribution 4.0 International License.