ANALISIS LITERASI KEUANGAN, PERILAKU KEUANGAN DAN PENDAPATAN TERHADAP KEPUTUSAN INVESTASI MAHASISWA DI KOTA BATAM

Abstrak

Human life will always be related to economic activities, because every human being often has various needs to continue life. To meet this need, humans need money as a means of meeting these needs. In meeting needs, humans must use good financial planning so that every need can be achieved. In this planning can be done such as preparing income and expenditure budgets, saving, investing, doing credit or insurance. Investing is one of the best ways to generate and store wealth over the long term. The purpose of this study was to measure and analyze the effect of financial literacy, financial behavior and income on the investment decisions of students residing in Batam City. The author uses primary data, namely by distributing questionnaires using a Likert scale to obtain processed data. This writing provides a separate assessment or criteria for the object to be studied (purposive sampling). The population in this study are active students who are in the accounting study program in Batam City. Meanwhile, the number of samples amounted to 100 respondents.