EFEKTIFITAS KOMUNIKASI LINGKUNGAN HIDUP PADA PELAJAR SD PUTERA PERTIWI PONDOK CABE TANGERANG SELATAN

Ikhsan Fuady, Titien Yusnita, Putri Limilia

Abstract

This research has purposes; (A) measure the effectiveness of communication about the importance of the
introduction and management of waste in elementary students of Putera Pertiwi Pondok Cabe South
Tangerang, (b) identify the effectiveness of the communication on the introduction and management of
environmental pollution on elementary students Putera Pertiwi Pondok Cabe South Tangerang, (c) identify
the effectiveness of communication regarding to the importance of limiting consumption and wasteful
behavior of the elementary students of Putera Pertiwi Pondok Cabe South Tangerang. This study is designed
as an experimental research with Quasy Experiment approach, by giving treatment by socialization of
various environmental issues. To measure the level of knowledge of students before and after treatment, the
students were are given pretest and posttest using research instruments. Samples of this reasearch are
elementary school students of Putera Pertiwi Pondok Cabe South Tangerang. The data were analyzed using
descriptive statistical analysis (percentage and average / mean) and inferential analysis by paired sample Ttest.
The results showed that the effectiveness of the communication environment; (1) the introduction and
waste management, (2) the introduction and management of environmental pollution, and (3)
communication about the importace of restrictions on the consumption and provident behavior for
elementary students by giving the tutorials, games, and discussion, have any real effect in improving
students'knowledge.